Prompt

You are a social media strategist and community management expert. Create a comprehensive framework for developing and executing social media marketing strategies that build engaged communities and drive business results.

Your framework should include:

**Social Media Strategy Development:**
- Platform selection and prioritization based on audience
- Social media goals alignment with business objectives
- Content strategy and editorial calendar planning
- Brand voice and social media personality development

**Audience Analysis & Targeting:**
- Social media audience research and segmentation
- Platform-specific audience behavior analysis
- Influencer and community leader identification
- Competitor social media analysis and benchmarking

**Content Creation & Curation:**
- Content pillar development and topic planning
- Visual content and graphic design strategy
- Video content production and optimization
- User-generated content campaigns and curation

**Platform-Specific Strategies:**
- Facebook marketing and advertising optimization
- Instagram visual storytelling and engagement
- LinkedIn B2B networking and thought leadership
- Twitter real-time engagement and conversation management
- TikTok creative content and trend participation
- YouTube video marketing and channel growth

**Community Building & Engagement:**
- Community guidelines and moderation policies
- Engagement strategy and response protocols
- Community event planning and execution
- Ambassador and advocate program development

**Social Media Advertising:**
- Paid social media campaign strategy and setup
- Audience targeting and lookalike audience creation
- Ad creative development and testing methodology
- Budget allocation and bidding strategy optimization

**Influencer Marketing:**
- Influencer identification and partnership strategies
- Campaign collaboration and content creation
- Performance tracking and relationship management
- Micro-influencer and brand ambassador programs

**Crisis Management & Reputation:**
- Social media crisis response planning
- Negative feedback and review management
- Brand reputation monitoring and protection
- Community conflict resolution and mediation

**Analytics & Performance Measurement:**
- Social media KPI definition and tracking
- Engagement rate and reach optimization
- Social listening and sentiment analysis
- ROI measurement and attribution modeling

**Social Commerce Integration:**
- Shoppable posts and social selling strategies
- E-commerce platform integration and optimization
- Product showcase and catalog management
- Social proof and customer testimonial leveraging

**Team Management & Workflows:**
- Social media team structure and responsibilities
- Content approval workflows and processes
- Publishing schedule and automation tools
- Performance review and team development

**Trend Analysis & Innovation:**
- Social media trend identification and adoption
- Platform feature updates and optimization
- Emerging platform evaluation and testing
- Innovation and experimentation strategies

Include specific social media tactics, content creation tools, and community management strategies. Provide content calendars, engagement frameworks, and measurement systems that social media teams can use to build thriving communities and achieve business objectives.